{"id":3549,"date":"2023-07-19T09:34:58","date_gmt":"2023-07-19T00:34:58","guid":{"rendered":"https:\/\/www.digimation.co.jp\/blog\/?p=3549"},"modified":"2023-07-19T09:35:07","modified_gmt":"2023-07-19T00:35:07","slug":"knowledge%e9%80%b1%e5%88%8a%e5%8f%b7-no-14","status":"publish","type":"post","link":"https:\/\/www.digimation.co.jp\/blog\/advertising\/3549\/","title":{"rendered":"KnowleDge\u9031\u520a\u53f7 No.14"},"content":{"rendered":"\n<p>KnowleDge\u9031\u520a\u53f7\u3067\u306f\u3001\u5e83\u544a\u696d\u754c\u306e\u5909\u52d5\u3084\u5404\u5a92\u4f53\u306b\u95a2\u3059\u308b\u6d3b\u7528\u6cd5\u3084\u30cb\u30e5\u30fc\u30b9\u306b\u95a2\u3057\u3066\u306e\u3001\u65b0\u3057\u3044\u60c5\u5831\u3092\u7686\u69d8\u306b\u304a\u5c4a\u3051\u3057\u307e\u3059\u3002\uff082023\/0\uff16\/14\u6642\u70b9\uff09<\/p>\n\n\n\n<h2>\u5e83\u544a\u30cb\u30e5\u30fc\u30b9<\/h2>\n\n\n\n<h3>Google\u5e83\u544a<\/h3>\n\n\n\n<h4>\u30a2\u30d7\u30ea\u672a\u901a\u77e5\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3078\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u3064\u3044\u3066<\/h4>\n\n\n\n<p>GA4\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u4f5c\u6210\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30a2\u30d7\u30ea\u901a\u77e5\u3092\u53d7\u3051\u53d6\u3063\u3066\u3044\u306a\u3044\u30e6\u30fc\u30b6\u30fc\u3078\u306e\u30ea\u30fc\u30c1\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3057\u305f\u30027\u65e5\u9593\u306e\u672a\u901a\u77e5\u30e6\u30fc\u30b6\u30fc\u3078\u306e\u30ea\u30fc\u30c1\u304c\u53ef\u80fd\u3068\u306a\u3063\u3066\u304a\u308a\u3001\u5bfe\u8c61\u306f\u30a2\u30d7\u30ea\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306eAndroid\u306e\u307f\u3002<br>\u3053\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u30e1\u30ea\u30c3\u30c8\u3068\u3057\u3066\u6b21\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<br><br>\u2022 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data-recalc-dims=\"1\"\/><\/figure>\n\n\n\n<p>\u307e\u305f\u3001\u300c\u30db\u30c6\u30eb\u300d\u30bf\u30d6\u304b\u3089\u5834\u6240\u3054\u3068\u306b\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u53c2\u7167\u5143\u3000<a href=\"https:\/\/blog.google\/products\/ads-commerce\/performance-max-travel-goals\/\">https:\/\/blog.google\/products\/ads-commerce\/performance-max-travel-goals\/<\/a><\/p>\n\n\n\n<h3>LINE\u5e83\u544a<\/h3>\n\n\n\n<h4>LINE\u914d\u4fe1\u9762\u306e\u8ffd\u52a0<\/h4>\n\n\n\n<p>LINE\u30a2\u30d7\u30ea\u306e\u3082\u3063\u3068\u3082\u30a2\u30af\u30c6\u30a3\u30d6\u7387\u304c\u9ad8\u3044\u30c8\u30fc\u30af\u30ea\u30b9\u30c8\u753b\u9762\u6700\u4e0a\u90e8\u306e\u5e83\u544a\u67a0\u306b\u3082\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\uff08\u904b\u7528\u578b\uff09\u306e\u914d\u4fe1\u304c\u958b\u59cb\u3055\u308c\u307e\u3057\u305f\u3002<br><br>LINE\u5074\u3001Yahoo!\u5074\u305d\u308c\u305e\u308c\u306e\u5e83\u544a\u914d\u4fe1\u512a\u5148\u5ea6\u306a\u3069\u306e\u30ed\u30b8\u30c3\u30af\u8a73\u7d30\u306f\u975e\u958b\u793a\u3055\u308c\u3066\u304a\u308a\u307e\u3059\u3002<br>\u914d\u4fe1\u5bfe\u8c61\u306f\u30ec\u30b9\u30dd\u30f3\u30b7\u30d6\u753b\u50cf\u306e\u307f\u3067LINE\u9762\u306e\u6307\u5b9a\u914d\u4fe1\u3092\u884c\u3046\u5834\u5408\u306f<br>\u30d7\u30ec\u30a4\u30b9\u30e1\u30f3\u30c8\u30ea\u30b9\u30c8\u306e\u4f5c\u6210\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<h3>Meta\u5e83\u544a<\/h3>\n\n\n\n<h4>\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3\u306b\u52d5\u753b\u5e83\u544a\u306e\u30bb\u30fc\u30d5\u30be\u30fc\u30f3\u30ac\u30fc\u30c9\u30ec\u30fc\u30eb\u6a5f\u80fd\u3092\u5c0e\u5165<\/h4>\n\n\n\n<p>Instagram\u30b9\u30c8\u30fc\u30ea\u30fc\u30ba\/\u30ea\u30fc\u30eb\u914d\u4fe1\u306b\u3066\u3001\u30bb\u30fc\u30d5\u30c6\u30a3\u30fc\u30be\u30fc\u30f3\u304c\u7ba1\u7406\u753b\u9762\u4e0a\u3067\u78ba\u8a8d\u53ef\u80fd\u306b\u306a\u308a\u307e\u3057\u305f\u3002<br><br><strong>\u5bfe\u8c61\u914d\u4fe1\u9762<\/strong><br>\u30fb\u30a4\u30f3\u30b9\u30bf\u30b0\u30e9\u30e0\u30b9\u30c8\u30fc\u30ea\u30fc\u30ba\u3001\u30a4\u30f3\u30b9\u30bf\u30b0\u30e9\u30e0\u30ea\u30fc\u30eb<br><br><strong>\u6a5f\u80fd<\/strong><br>\u30fb\u914d\u7f6e\u3057\u305f\u30c6\u30ad\u30b9\u30c8\u306e\u8868\u793a\u3068\u30bb\u30fc\u30d5\u30c6\u30a3\u30fc\u30be\u30fc\u30f3\u304c\u88ab\u308b\u5834\u5408\u3001\u7ba1\u7406\u753b\u9762\u306b\u8b66\u544a\u8868\u793a\u3055\u308c\u308b<br>\u30fb\u7ba1\u7406\u753b\u9762\u3067\u30d7\u30ec\u30d3\u30e5\u30fc\u3092\u95b2\u89a7\u3067\u304d\u308b\u305f\u3081\u3001\u5b9f\u969b\u306b\u3069\u306e\u3088\u3046\u306b\u8868\u793a\u3055\u308c\u308b\u304b\u304c\u8996\u8a8d\u3067\u304d\u308b<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"689\" height=\"514\" src=\"https:\/\/i0.wp.com\/www.digimation.co.jp\/blog\/wp-content\/uploads\/2023\/06\/1686707544.png?resize=689%2C514&#038;ssl=1\" alt=\"\" class=\"wp-image-3364\" data-recalc-dims=\"1\"\/><figcaption>\u30bb\u30fc\u30d5\u30c6\u30a3\u30be\u30fc\u30f3\u306e\u30a4\u30e1\u30fc\u30b8<\/figcaption><\/figure>\n\n\n\n<p>\u53c2\u7167\u3000<a href=\"https:\/\/www.facebook.com\/business\/help\/980593475366490?id=1240182842783684\">https:\/\/www.facebook.com\/business\/help\/980593475366490?id=1240182842783684<\/a><br><\/p>\n\n\n\n<h4>VOOM CTA\u30dc\u30bf\u30f3\u306e\u30ab\u30e9\u30fc\u81ea\u52d5\u9069\u5fdc\u30c6\u30b9\u30c8\u958b\u59cb\u4e88\u5b9a<\/h4>\n\n\n\n<p>LINE\u30a2\u30d7\u30ea\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\uff11\u3064\u3067\u3042\u308b\u3001VOOM\u5185\u306e\u304a\u3059\u3059\u3081\u30bf\u30d6\u30fb\u30d5\u30a9\u30ed\u30fc\u4e2d\u30bf\u30d6\u306b\u304a\u3044\u3066\u3001CTA\u30dc\u30bf\u30f3\u306e\u914d\u8272\u304c\u5165\u7a3f\u7d20\u6750\u306e\u914d\u8272\u306b\u5408\u308f\u305b\u3066\u81ea\u52d5\u3067\u9069\u5fdc\u3055\u308c\u308b\u4ed5\u69d8\u306b\u306a\u308a\u307e\u3059\uff08\u30c6\u30b9\u30c8\u6bb5\u968e\uff09\u3002<br><br>\u76ee\u7684\u3068\u3057\u3066\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u30af\u30aa\u30ea\u30c6\u30a3\u3092\u9ad8\u3081\u3001\u5e83\u544a\u52b9\u679c\u306e\u5411\u4e0a\u3092\u72d9\u3046\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<br>\u4ed5\u69d8\u306f\u9806\u6b21\u9069\u5fdc\u3055\u308c\u308b\u4e88\u5b9a\u3067\u3059\u3002<\/p>\n\n\n\n<h3>TikTok\u5e83\u544a<\/h3>\n\n\n\n<h4>\u30d7\u30ec\u30a4\u30a2\u30d6\u30eb\u5e83\u544a\u306b\u3064\u3044\u3066<\/h4>\n\n\n\n<p>\u30d7\u30ec\u30a4\u30a2\u30d6\u30eb\u5e83\u544a\u3068\u306f\u3001\u5e83\u544a\u5185\u3067\u30b2\u30fc\u30e0\u306e\u4f53\u9a13\u3084\u5b9f\u969b\u306b\u30a2\u30d7\u30ea\u3092\u4f7f\u7528\u3067\u304d\u308b\u5e83\u544a\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3067\u3059\u3002<br>\u901a\u5e38\u306e\u52d5\u753b\u5e83\u544a\u304c\u8868\u793a\u3055\u308c\u305f\u306e\u3061\u306b\u3001\u914d\u4fe1\u3055\u308c\u307e\u3059\u3002CTR\/CVR\u5411\u4e0a\u304c\u898b\u8fbc\u3081\u3001\u30a2\u30d7\u30ea\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u306e\u5411\u4e0a\u306b\u3064\u306a\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"777\" height=\"270\" src=\"https:\/\/i0.wp.com\/www.digimation.co.jp\/blog\/wp-content\/uploads\/2023\/06\/1686710449.png?resize=777%2C270&#038;ssl=1\" alt=\"\" class=\"wp-image-3365\" srcset=\"https:\/\/i0.wp.com\/www.digimation.co.jp\/blog\/wp-content\/uploads\/2023\/06\/1686710449.png?w=777&amp;ssl=1 777w, https:\/\/i0.wp.com\/www.digimation.co.jp\/blog\/wp-content\/uploads\/2023\/06\/1686710449.png?resize=768%2C267&amp;ssl=1 768w\" sizes=\"(max-width: 777px) 100vw, 777px\" data-recalc-dims=\"1\" 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href=\"https:\/\/ads.tiktok.com\/help\/article\/playable-ads?lang=ja\">https:\/\/ads.tiktok.com\/help\/article\/playable-ads?lang=ja<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>KnowleDge\u9031\u520a\u53f7\u3067\u306f\u3001\u5e83\u544a\u696d\u754c\u306e\u5909\u52d5\u3084\u5404\u5a92\u4f53\u306b\u95a2\u3059\u308b\u6d3b\u7528\u6cd5\u3084\u30cb\u30e5\u30fc\u30b9\u306b\u95a2\u3057\u3066\u306e\u3001\u65b0\u3057\u3044\u60c5\u5831\u3092\u7686\u69d8\u306b\u304a\u5c4a\u3051\u3057\u307e\u3059\u3002\uff082023\/0\uff16\/14\u6642\u70b9\uff09 \u5e83\u544a\u30cb\u30e5\u30fc\u30b9 Google\u5e83\u544a \u30a2\u30d7\u30ea\u672a\u901a\u77e5\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3078\u306e\u30a2\u30d7\u30ed\u30fc 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