{"id":3162,"date":"2023-06-21T09:04:25","date_gmt":"2023-06-21T00:04:25","guid":{"rendered":"https:\/\/www.digimation.co.jp\/blog\/?p=3162"},"modified":"2023-06-21T09:04:32","modified_gmt":"2023-06-21T00:04:32","slug":"knowledge%e9%80%b1%e5%88%8a%e5%8f%b7-no-7","status":"publish","type":"post","link":"https:\/\/www.digimation.co.jp\/blog\/advertising\/3162\/","title":{"rendered":"KnowleDge\u9031\u520a\u53f7 No.7"},"content":{"rendered":"\n

KnowleDge\u9031\u520a\u53f7\u3067\u306f\u3001\u5e83\u544a\u696d\u754c\u306e\u5909\u52d5\u3084\u5404\u5a92\u4f53\u306b\u95a2\u3059\u308b\u6d3b\u7528\u6cd5\u3084\u30cb\u30e5\u30fc\u30b9\u306b\u95a2\u3057\u3066\u306e\u3001\u65b0\u3057\u3044\u60c5\u5831\u3092\u7686\u69d8\u306b\u304a\u5c4a\u3051\u3057\u307e\u3059\u3002\uff08\uff12\uff10\uff12\uff13\u5e74\uff16\u6708\uff12\u65e5\u6642\u70b9\uff09<\/p>\n\n\n\n

\u696d\u754c\u30cb\u30e5\u30fc\u30b9<\/h2>\n\n\n\n

Google<\/h3>\n\n\n\n

BtoB\u306b\u304a\u3051\u308bP-MAX\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b92\u9078<\/h4>\n\n\n\n

\u30aa\u30d5\u30e9\u30a4\u30f3\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c7\u30fc\u30bf\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u3078\u306e\u540c\u671f<\/strong>
\u2022 P-MAX\u306e\u30b7\u30b0\u30ca\u30eb\u3068\u3057\u3066\u898b\u8fbc\u307f\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u30d4\u30af\u30bb\u30eb\u306b\u3001\u5358\u7d14\u306b\u4f9d\u5b58\u3059\u308b\u3053\u3068\u3067\u5931\u6557\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002
\u2022 Google\u306b\u306f\u512a\u308c\u305fBtoB\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u6a5f\u80fd\u304c\u7d44\u307f\u8fbc\u307e\u308c\u3066\u3044\u306a\u3044\u305f\u3081\u3001\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u5229\u7528\u306f\u907f\u3051\u308b\u3053\u3068\u3092\u63a8\u5968\u3057\u3066\u307e\u3059\u3002

\u30ec\u30dd\u30fc\u30c8\u6a5f\u80fd\u306e\u6d3b\u7528\u3068\u7d50\u679c\u306b\u57fa\u3065\u304f\u30b9\u30d4\u30fc\u30c9\u30a2\u30af\u30b7\u30e7\u30f3<\/strong>
\u2022 2022\u5e74\u30ea\u30ea\u30fc\u30b9\u306e\u30ab\u30b9\u30bf\u30e0\u5217\u8ffd\u52a0\u306b\u3088\u308a\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30ec\u30d9\u30eb\u3067\u306e\u30aa\u30d5\u30e9\u30a4\u30f3\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u78ba\u8a8d\u304c\u53ef\u80fd\u3067\u3059\u3002
\u2022 \u5e83\u544a\u30b0\u30eb\u30fc\u30d7\u5358\u4f4d\u3067\u306e\u30ec\u30dd\u30fc\u30c8\u304b\u3089\u5206\u5c90\u3057\u3001\u3059\u3079\u3066\u306e\u30a2\u30bb\u30c3\u30c8\u30b0\u30eb\u30fc\u30d7\u3092\u5206\u5272\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n

\u53c2\u7167URL\u3000https:\/\/searchengineland.com\/performance-max-b2b-best-practices-392158<\/a><\/p>\n\n\n\n

Twitter<\/h3>\n\n\n\n

Twitter\u691c\u7d22\u30ad\u30fc\u30ef\u30fc\u30c9\u5e83\u544a\u306e\u30d9\u30fc\u30bf\u30ed\u30fc\u30f3\u30c1<\/h4>\n\n\n\n

\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3068SNS\u3067\u8abf\u3079\u3089\u308c\u3066\u3044\u308b\u60c5\u5831\u3001\u307e\u305f\u60c5\u5831\u6e90\u3068\u3057\u3066\u6c42\u3081\u3089\u308c\u3066\u3044\u308b\u30cb\u30fc\u30ba\u306e\u9055\u3044\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3067\u306f\u6b63\u78ba\u306a\u60c5\u5831\u304c\u6c42\u3081\u3089\u308c\u3001\u78ba\u8a8d\u306e\u305f\u3081\u306b\u3082\u5229\u7528\u3055\u308c\u3001SNS\u3067\u306f\u30ea\u30a2\u30eb\u30fb\u672c\u97f3\u306e\u60c5\u5831\u3084\u60c5\u5831\u306e\u901f\u3055\u304c\u6c42\u3081\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

Twitter ID\uff08@\u30cf\u30f3\u30c9\u30eb\uff09\u3092\u5229\u7528\u3057\u305f\u30ab\u30b9\u30bf\u30e0\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30ea\u30b9\u30c8\u306e\u30a2\u30c3\u30d7\u30ed\u30fc\u30c9\u306b\u3064\u3044\u3066<\/h4>\n\n\n\n

\u5e83\u544a\u30a2\u30ab\u30a6\u30f3\u30c8\u5358\u4f4d\u3067\u306e\u5229\u7528\u6a29\u9650\u306e\u7533\u8acb\u3001\u304a\u3088\u3073\u4ed8\u4e0e\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n

before<\/strong>\u3000
Twitter ID\u3092\u5229\u7528\u3057\u305f\u30ea\u30b9\u30c8\u306e\u30a2\u30c3\u30d7\u30ed\u30fc\u30c9
\u7533\u8acb\u306a\u3057

after\u3000<\/strong>\u3000
Twitter ID\u3092\u5229\u7528\u3057\u305f\u30ea\u30b9\u30c8\u306e\u30a2\u30c3\u30d7\u30ed\u30fc\u30c9
\u5e83\u544a\u30a2\u30ab\u30a6\u30f3\u30c8\u5358\u4f4d\u3067\u306e\u5229\u7528\u6a29\u9650\u306e\u7533\u8acb\u5fc5\u9808

\u6a29\u9650\u7533\u8acb\u306b\u5fc5\u8981\u306a\u9805\u76ee<\/strong>
\u30fb\u5e83\u544a\u4e3b\u540d
\u30fb\u5e83\u544a\u30a2\u30ab\u30a6\u30f3\u30c8ID
\u30fb\u30ea\u30b9\u30c8\u306b\u542b\u307e\u308c\u308b\u30cf\u30f3\u30c9\u30eb\u306e\u4e00\u89a7
\u30fb\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3059\u308b\u30c4\u30a4\u30fc\u30c8URL
\u3053\u308c\u3089\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n

\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u306b\u304a\u3051\u308bA\/B\u30c6\u30b9\u30c8\u6a5f\u80fd<\/h4>\n\n\n\n

Twitter\u5e83\u544a\u306eA\/B\u30c6\u30b9\u30c8\u6a5f\u80fd\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30e9\u30f3\u30c0\u30e0\u3067\u91cd\u8907\u306e\u306a\u3044\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u7fa4\u3092\u4f5c\u6210\u3067\u304d\u307e\u3059\u3002\u305d\u308c\u306b\u3088\u3063\u3066\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u7279\u5b9a\u306e\u8981\u7d20\u306e\u9055\u3044\u3092\u6bd4\u8f03\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n

\u3053\u308c\u307e\u3067API\u7d4c\u7531\u3067\u306e\u307f\u5229\u7528\u53ef\u80fd\u3067\u3057\u305f\u304c\u3001\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u4e0a\u3067\u3082\u5229\u7528\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3057\u305f\u3002

\u5177\u4f53\u7684\u306b\u306f\u4ee5\u4e0b\u306e\u8981\u7d20\u304c\u30c6\u30b9\u30c8\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n

\u30fb\u753b\u50cf
\u30fb\u52d5\u753b
\u30fb\u30c6\u30ad\u30b9\u30c8
\u30fbCTA<\/p>\n\n\n\n

\u307e\u305f\u3001A\/B\u30c6\u30b9\u30c8\u306e\u7d50\u679c\u306f\u5e83\u544a\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u4e0a\u306e\u300c\u5e83\u544a\u300d\u30bf\u30d6\u3067\u7c21\u5358\u306b\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n

Microsoft<\/h3>\n\n\n\n

\u5165\u672d\u6226\u7565\u300c\u30af\u30ea\u30c3\u30af\u6570\u306e\u6700\u5927\u5316\u300d\u306b\u304a\u3051\u308b\u6ce8\u610f\u4e8b\u9805\u306b\u3064\u3044\u3066<\/h4>\n\n\n\n


\u5165\u672d\u6226\u7565\u300c\u30af\u30ea\u30c3\u30af\u6570\u306e\u6700\u5927\u5316\u300d\u306b\u304a\u3044\u3066\u3001\u30af\u30ea\u30c3\u30af\u6570\u304c\u6700\u5927\u5316\u3055\u308c\u305a\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u52a0\u5473\u3055\u308c\u308b\u4ed5\u69d8\u3067\u3042\u308b\u3053\u3068\u304c\u5224\u660e\u3002
\u5a92\u4f53\u793e\u306e\u898b\u89e3\u306f\u300c\u5a92\u4f53\u4ed5\u69d8\u306e\u305f\u3081\u300d\u3068\u306a\u3063\u3066\u3044\u308b\u3002
\u30af\u30ea\u30c3\u30af\u6570\u3092\u6700\u5927\u5316\u3057\u305f\u3044\u5834\u5408\u306f\u3001\u5165\u672d\u5358\u4fa1\u3092\u4e0b\u3052\u65e5\u4e88\u7b97\u306b\u5f53\u305f\u3089\u306a\u3044\u3088\u3046\u306a\u8abf\u6574\u304c\u5fc5\u8981\u3002<\/p>\n\n\n\n

\u5e83\u544a\u30cb\u30e5\u30fc\u30b9<\/h2>\n\n\n\n

Yahoo\u5e83\u544a<\/h3>\n\n\n\n

\u63a8\u5b9a\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u3064\u3044\u3066<\/h4>\n\n\n\n

\u69d8\u3005\u306a\u898f\u5236\u306b\u3088\u308a\u3001\u6e2c\u5b9a\u4e0d\u53ef\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u6e2c\u5b9a\u53ef\u80fd\u306a\u30c7\u30fc\u30bf\u3092\u7528\u3044\u3066\u30e2\u30c7\u30eb\u3092\u69cb\u7bc9\u3057\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u63a8\u5b9a\u3055\u308c\u307e\u3059\u3002
\u63a8\u5b9a\u3055\u308c\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u3001\u5e83\u544a\u914d\u4fe1\u3084\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30ec\u30dd\u30fc\u30c8\u306b\u5229\u7528\u3002\u3088\u308a\u6b63\u78ba\u306a\u5e83\u544a\u8a55\u4fa1\u3068\u81ea\u52d5\u5165\u672d\u306e\u7cbe\u5ea6\u3082\u6539\u5584\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\u63a8\u5b9a\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u9069\u7528\u3055\u308c\u308b\u5bfe\u8c61<\/strong><\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\u305d\u308c\u305e\u308c\u306e\u30ea\u30ea\u30fc\u30b9\u306b\u4f34\u3046\u5f71\u97ff\u7bc4\u56f2\u306f\u3001\u4e0b\u8a18\u306e\u3068\u304a\u308a\u3002<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\u53c2\u7167URL\u3000https:\/\/ads-help.yahoo-net.jp\/s\/article\/H000045951?language=ja#:~:text=<\/a><\/p>\n\n\n\n

\u52d5\u753b\u8996\u8074\u7d4c\u7531\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u914d\u4fe1\u6d3b\u7528\u306b\u3064\u3044\u3066<\/h4>\n\n\n\n

\u81ea\u52d5\u5165\u672d\u304a\u3088\u3073\u5bfe\u8c61\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u76ee\u7684\u306b\u304a\u3044\u3066\u3001\u5165\u672d\u4fa1\u683c\u306e\u6700\u9069\u5316\u306b\u5229\u7528\u3059\u308b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30b7\u30b0\u30ca\u30eb\u306b\u52d5\u753b\u8996\u8074\u7d4c\u7531\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u8ffd\u52a0\u3057\u305f\u3068\u306e\u3053\u3068\u3067\u3059\u3002\u52d5\u753b\u8996\u8074\u7d4c\u7531\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3068\u306f\u3001\u52d5\u753b\u5e83\u544a\u3092\u8996\u8074\u3057\u305f\u304c\u3001\u30af\u30ea\u30c3\u30af\u304c\u767a\u751f\u3057\u3066\u3044\u306a\u3044\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u6307\u3057\u3066\u304a\u308a\u3001\u3053\u308c\u307e\u3067\u306f\u81ea\u52d5\u5165\u672d\u306e\u6700\u9069\u5316\u306b\u306f\u5229\u7528\u3055\u308c\u3066\u3044\u307e\u305b\u3093\u3067\u3057\u305f\u3002
\u5bfe\u8c61\u306e\u81ea\u52d5\u5165\u672d\u3068\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u76ee\u7684\u306f\u4e0b\u8a18\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n

\u5bfe\u8c61\u306e\u81ea\u52d5\u5165\u672d<\/strong><\/p>\n\n\n\n

\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u306e\u6700\u5927\u5316\u3000\u76ee\u6a19\u5024\u3042\u308a
\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u306e\u6700\u5927\u5316\u3000\u76ee\u6a19\u5024\u306a\u3057<\/p>\n\n\n\n

\u5bfe\u8c61\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u76ee\u7684<\/strong><\/p>\n\n\n\n

\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3
\u30a2\u30d7\u30ea\u8a34\u6c42
PayPay\u30ae\u30d5\u30c8\u3000\u203b\u4e00\u90e8\u306e\u5e83\u544a\u4e3b\u306e\u307f\u5229\u7528\u53ef\u80fd<\/p>\n\n\n\n

\u307e\u305f\u3001\u5e83\u544a\u306e\u54c1\u8cea\u8a55\u4fa1\u306b\u3082\u5229\u7528\u3055\u308c\u3001\u624b\u52d5\u5165\u672d\u3084\u81ea\u52d5\u5165\u672d\u306b\u304a\u3044\u3066\u52d5\u753b\u5e83\u544a\u306e\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570\u5897\u52a0\u304c\u671f\u5f85\u3067\u304d\u308b\u3068\u306e\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n

\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u8a2d\u5b9a\u3092\u65b0\u898f\u4f5c\u6210\u3059\u308b\u5834\u5408\u306f\u3001\u300c\u8a08\u6e2c\u671f\u9593\uff08\u52d5\u753b\u8996\u8074\uff09\u300d\u9805\u76ee\u306b\u304a\u3051\u308b\u521d\u671f\u8a2d\u5b9a\u5024\u304c1\u65e5\u304b\u30893\u65e5\u306b\u5909\u66f4\u304c\u3055\u308c\u308b\u306e\u3067\u3001\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n

Meta\u5e83\u544a<\/h3>\n\n\n\n

\u30e6\u30cb\u30fc\u30af\u5e83\u544a\u6307\u6a19\u306b\u95a2\u3059\u308b\u7528\u8a9e\u306e\u5909\u66f4<\/h4>\n\n\n\n

\u30e6\u30cb\u30fc\u30af\u6307\u6a19\u3067\u4f7f\u7528\u3059\u308b\u7528\u8a9e\u3092\u5909\u66f4\u3057\u3001\u300c\u30a2\u30ab\u30a6\u30f3\u30c8\u30bb\u30f3\u30bf\u30fc\u5185\u30a2\u30ab\u30a6\u30f3\u30c8\u300d\u3068\u3044\u3046\u7528\u8a9e\u304c\u8ffd\u52a0\u306b\u3002<\/strong>

\u5185\u5bb9<\/strong>
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